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Hi, I’m Caleb and this is Hitpost.
After years of running marketing teams, hiring and firing marketing agencies, I decided I wanted to build an agency that people would actually line up to work with, not run faster than Usain Bolt the other way.
Here’s why... the agency model is pretty broken. Most marketing agencies suck. They’re really good at getting clients, but terrible at delivering results. To make things worse, they charge and arm and a leg to do a few specialized things with their top people, then move you onto the “junior” team. Fully expecting you to churn after your agreement is over. That’s dumb and terrible for you, the business owner.
On the other side of the market, you have the “fractional CMO”. This person (on paper) is really smart, knows how to drive results, but there’s zero percent execution. Which only works for a few companies. I wanted to bridge the gab. Give you the tenured strategy mixed with the team that executes playbooks that drive results.
So yeah, we’re Hitpost—the anti-agency, agency.
Here’s why... the agency model is pretty broken. Most marketing agencies suck. They’re really good at getting clients, but terrible at delivering results. To make things worse, they charge and arm and a leg to do a few specialized things with their top people, then move you onto the “junior” team. Fully expecting you to churn after your agreement is over. That’s dumb and terrible for you, the business owner.
On the other side of the market, you have the “fractional CMO”. This person (on paper) is really smart, knows how to drive results, but there’s zero percent execution. Which only works for a few companies. I wanted to bridge the gab. Give you the tenured strategy mixed with the team that executes playbooks that drive results.
So yeah, we’re Hitpost—the anti-agency, agency.
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Companies we’re growing
"Caleb and team are awesome to work with. Caleb brings in years of Marketing experience and has a no nonsense attitude. He gets things done. Most importantly, he really listens to the needs of his customer and customizes the services around that instead of forcing some cookie cutter service. If you are looking for a team that cares, HitPost is one such team."
Yash Chadra
CEO, Academy of Mine
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"Hitpost has been exceptional. Caleb is a real marketing leader who thinks outside the box and is tactical in their service delivery. We are glad to be working with Hitpost to market our SaaS app."
Rodney Giles
Founder, Breaker19
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"Caleb's been a total breath of fresh air to work with. This guy's got tons of passion, brains for days, and is always down to try something new. We've gotten some seriously awesome results since we've started working with him. Seriously, the numbers don't lie! Plus, he's a great team player – always sharing what he knows and making sure everyone feels heard. Caleb's got this contagious enthusiasm that just keeps everyone pumped. He's always willing to go the extra mile!"
Britni Johnson
Director, Winmo
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"Working with Hitpost has been a great experience for our business. Caleb understands social media marketing and is helping us reach our goals! So grateful to have an industry leader supporting us."
Josh Wintermute
Director, Brilliant Home Builders
Working with us (Month One)
Week 1: Client Onboarding & Market Analysis
We only kick off new customers one at a time. Why? We like to make sure we do the best work possible and know as much about you, the product/service you sell, and your target market. The first week includes a Kickoff & Discovery, adding you to all of our tools (Dashboard & Chat Tool), and product/market learning.
Week 2: Strategy & Game Plan
Now that we know the product and market, we go heads down and put together a full Growth Strategy. This includes, what’s great, what’s not, what’s missing, and a breakdown to achieve success. We’ll present a GTM strategy and breakdown of tasks to accomplish growth.
Week 3 & 4: Sprint 1
Now the execution begins! Based on what was decided as priority, we begin our first two-week sprint. Everything is broken down into tasks and each task includes a detailed how-to video. We hold weekly meetings to give real-time updates, track KPIs and growth metrics. At the end of each two week sprint we decide together the next portion of work to be covered.
Week 5 & 6: Sprint 2
This is the start of a second sprint. Every two weeks will basically look the same with weekly meetings, reporting, and execution until the end of time.
Add A Full Marketing
Team To Your Business
Conversations are free and we promise you’ll leave the call with something you can do to impact your business.